Report: Youth, Mobile and Retail

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Discover how youth interact with retail stores and what role mobile phones play in shaping their retail experience.

This is a 40 slide high definition presentation in PDF format.

The report is a 3-in-1 trend briefing meaning you get 3 reports in this pack:

How important is the retail space for young shoppers??
What are key drivers for the appeal of physical retail for young shoppers compared to online or mobile?
How important is offline retail in the shopping process and purchase journey?
Where do consumers make their final purchase decision?
How does offline retail help youth make their final purchase decision?
How does offline retail help youth make their final smartphone purchase decision?
How important is the social aspect of retail shopping for youth?

How does use of smartphone in retail store impact the likelihood of purchase?
How does use of smartphone in retail store impact the amount youth spend while shopping?
How does smartphone use help youth create a shared experience out of retail shopping?
How do youth use smartphones to inform their purchase decisions?
Does the availability of wireless, mobile or wifi connectivity in store influence the appeal of the store?

How does access to a multi-channel retail experience impact the amount youth spend?
Do youth visit online retail to buy or to browse?
How does social media impact retail purchase decisions?
How does social media impact the discovery, education and sharing of the retail store?
How does social media help youth organize social events around retail shopping?
Do youth prefer purchase assistant apps or retailer-own apps?
How do purchase assistant apps extend retail to a multi-channel experience?
How does the mobile smartphone impact the shopping experience?
How do smartphones impact customer experience issues with retail?

The Mobile Youth Report

Order now and get the YOUTH, MOBILE and RETAIL high resolution (1800 x 2655 px) Infographic FREE to use in your presentations and marketing material.